︎︎︎ The Associated Press web design / UX/UI / data viz / illustration / art direction
Buying Power Game: Thanksgiving Edition
I designed, art directed, and illustrated this fully interactive game explaining Thanksgiving grocery inflation over a 5-year period.
Depending on users’ choice, they explore either a nostalgic grocery shopping interface with 2018 prices or a modern, online interface with 2023 prices. After placing their grocery selections into the cart, users are presented with a total for their selections at the end, with the option to then shop in another year.
I designed and hand-illustrated every element of the game in watercolor. I designed all layouts and UX/UI.
I designed, art directed, and illustrated this fully interactive game explaining Thanksgiving grocery inflation over a 5-year period.
Depending on users’ choice, they explore either a nostalgic grocery shopping interface with 2018 prices or a modern, online interface with 2023 prices. After placing their grocery selections into the cart, users are presented with a total for their selections at the end, with the option to then shop in another year.
I designed and hand-illustrated every element of the game in watercolor. I designed all layouts and UX/UI.
Design, data viz, and illustration for an AP VoteCast polling story on how cat and dog owners voted in the 2024 U.S. Presidential Election.
Art direction and layout design for an exclusive behind-the-scenes on the creation and casting of iconic Broadway character, Roxie Hart. I also created original immersive and spot illustrations, drawing inspiration from vintage Disney illustration and Chicago posters to incorporate a sense of theatrical magic. My work won an award for Best of the AP.
‘Afghanistan in a New Light: Women, Erased’ ︎︎︎
Type treatment and web layout design for a photo story by Rodrigo Abd, who used a traditional Afghan “box camera” to document how life has changed for women in Afghanistan since U.S. troops left and the Taliban returned.
I designed the story to reflect this rare photography medium; as the user scrolls through, it feels almost as though they are peering through the camera shutter.
Type treatment and web layout design for a photo story by Rodrigo Abd, who used a traditional Afghan “box camera” to document how life has changed for women in Afghanistan since U.S. troops left and the Taliban returned.
I designed the story to reflect this rare photography medium; as the user scrolls through, it feels almost as though they are peering through the camera shutter.
Paper collages, handmade and digitized, for a story on teenage Mexican migrant smugglers using TikTok to advertise their smuggling services into the US. Their videos are bizarre and kitschy, featuring interviews with migrants as they illegally cross the border, and plastered with location tags and emojis (commonly chickens— Mexican slang for smugglers). The haphazard, scrappy collage approach reflects the slapdash way these videos are being made, along with their predatory undertones.
Design, data viz, and illustration for a polling story on U.S. adults’ opinions about Valentine’s Day. Since the data was unpredictable, I illustrated a range of Valentine’s experiences and relationships— including family time, same-sex relationships, heartbreak, and a nod to Luca Guadagnino‘s Challengers.
︎︎︎ BET Digital web design / social design / motion design / digital collage / art direction
50 Years of Hip-Hop
Lead editorial visuals celebrating the 50-year anniversary of hip-hop. These accompanied a 6-piece feature on BET.com covering the most iconic hip-hop albums from each decade.
Lead editorial visuals celebrating the 50-year anniversary of hip-hop. These accompanied a 6-piece feature on BET.com covering the most iconic hip-hop albums from each decade.
BET Social
Social media content for a range of BET stories and events, including ‘On This Day in Black History’, a new Instagram series sharing the stories of extraordinary events in Black history which occurred on ordinary dates.
I designed the web layout and curated visuals for ‘The Art of the Come Up’, a Webby-nominated digital feature on BET.com chronicling the career journeys of up-and-coming hip-hop artists.
Motion Graphics Reel
I designed a range of custom motion graphics packages to promote shows and special events on BET, VH1, and Comedy Central, working with animators to bring them to life.
I designed a range of custom motion graphics packages to promote shows and special events on BET, VH1, and Comedy Central, working with animators to bring them to life.
︎︎︎ The Daily Show campaign design / brand identity / key art design / design production
I designed Trevor Noah's final campaign as host of The Daily Show, promoting his coverage of the November 2022 midterm elections.
The Daily Show: Relaunch 2023
I designed the show’s new brand identity, key art, and national campaign assets for its relaunch after Trevor Noah’s departure in December 2022. ︎︎︎ Designing for Climate Change social design / data viz
Social Media Design for Earth Alliance
I designed a number of Instagram carousels for Earth Alliance, the climate non-profit founded by Leonardo DiCaprio and Laurene Powell Jobs.
I designed a number of Instagram carousels for Earth Alliance, the climate non-profit founded by Leonardo DiCaprio and Laurene Powell Jobs.
︎︎︎ MINT Magazine art direction / print layout design
Layout Design
I pitched and edited stories, designed print spreads, and art directed all other design work by our team during 3 years of creative direction for Stanford University’s style and culture magazine.
I pitched and edited stories, designed print spreads, and art directed all other design work by our team during 3 years of creative direction for Stanford University’s style and culture magazine.
Photo Art Direction
In addition to directing the conceptual focus for each issue of MINT, I art directed, styled, and curated all our cover photography. I also assisted in photo shoot setup.
In addition to directing the conceptual focus for each issue of MINT, I art directed, styled, and curated all our cover photography. I also assisted in photo shoot setup.
︎︎︎ Awkwafina Is Nora From Queens on Comedy Central campaign design / key art / motion design / illustration
Campaign Design
I created key art, show packaging, and stunts as part of the full campaigns for seasons 2 and 3. I used mosaic tiles as a simple graphic device to tie together viewers from Korea, China, and New York, and created stickers of foods mentioned in the season to place in grocery stores.
I created key art, show packaging, and stunts as part of the full campaigns for seasons 2 and 3. I used mosaic tiles as a simple graphic device to tie together viewers from Korea, China, and New York, and created stickers of foods mentioned in the season to place in grocery stores.
Social Content for AAPI Month
For AAPI Heritage Month 2022, I created 5 illustrations asking social media users questions about their Asian household experiences, and an animated video showing off the show’s diverse Asian cast.
For AAPI Heritage Month 2022, I created 5 illustrations asking social media users questions about their Asian household experiences, and an animated video showing off the show’s diverse Asian cast.
︎︎︎ More Paramount Work campaign design / key art / product design
I designed key art for three major Paramount shows, all composited from unit and stock photography.
I designed a bespoke Amazon box to promote Season 5 of Yellowstone. The box was shipped to 1.05 million U.S. homes and nominated for a 2023 Promax Award.
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